Fast Moving Consumer Goods Industry

The “local business” term is no longer applied in many industries regardless of the size of companies. This is mainly due to the ease of doing business outside of the borders of a country with less restrictions. The way we understand business has changed and the successful entities play the game as it should be played. Hence, in any expertise area we operate in “ACG International”, we provide world-class solutions involving people, methods and novelties with which companies are very familiar and the most successful ones have not only already put them in their operating guidelines but also incorporated them in their daily business applications.

We know for fact that the best FMCG companies in the world are massive in size and their revenues far exceed some of the small countries’ GDP. Therefore, it is not so pretentious to say that these giant companies are also leaders in innovation, the use of new technology, marketing, supply chain, marketing and all functional areas within an organization. They hire the best talents, they provide them the environment and the resources to get a step ahead of the competition. P&G, Unilever, PepsiCo, Coca Cola, Philip Morris, Kellogs Company are certain big names in different businesses within the FMCG to name a few.

Consequently, at ACG International, we have the talents with extensive expertise from some of these companies. Hence, we provide solutions to our customers similar to the ones that are currently in use at these mega companies.

We believe we can support your business and your hard-fought gains in various areas. These are;

  • Strategic Review, Strategy Development & Planning
  • Business Plan & Feasibility Study
  • Go-to-Market Strategy Development & Identification of Best Solutions
  • Identification of Profitability-Driven Execution
  • Change Management & Organizational Initiatives/Team Building
  • Channel Management
  • Crisis Management
Furthermore, if asked, we are here to also provide support in the execution of the business, meaning we do get involved in the day-to-day business in case there is an urgent need for a reasonably quick business turnaround. Some of the areas we can help with are;

  • General Management
  • Management of Direct Distribution
  • Distributor Management
  • Key Account Management
  • Retail/On-Premise Channel Management